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I loved this small but smart touch on AJIO

  • Writer: Sajin Philip
    Sajin Philip
  • Oct 20
  • 1 min read
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In this modern world where most of us shop online, it’s easy to get lost in product specs we can’t visualize.



Ever tried to figure out how big a 45MM watch dial really is? Feels abstract, right?



That’s why I loved this small but smart touch on AJIO — they placed the watch next to a credit card. Simple, familiar, and instantly relatable. No need to Google measurements or hunt for a scale.



It’s a great reminder that good UX isn’t always about big features. Sometimes, it's about tiny decisions that remove friction and make things feel obvious.

 
 
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